SoBe is a brand of teas, fruit-juice blends and enhanced water beverages. The name SoBe is an abbreviation of South Beach, named after the upscale area located in Miami, Florida. In the past, the SoBe name also has been licensed for gum and chocolate products. Company history SoBe began as the South Beach Beverage Company, a drink manufacturer based in Norwalk, Connecticut in 1996. Their first product was SoBe Black Tea 3G which contained ginseng, guarana, and ginkgo. It proved popular and led… (More on Sobe)