Weetabix's a wheat-based breakfast cereal produced by Weetabix Limited. It comes in the form of relatively large biscuits. Variants include organic and Weetabix Minis (bite-sized) versions. The cereal's manufactured in Burton Latimer, Kettering, United Kingdom and in Canada and exported to over 80 countries. History Weetabix was invented in Australia in the 1920s by Bennison Osborne. He and New Zealand partner Malcolm Macfarlane sold the Australian and New Zealand rights for "Weet-Bix" to Sanit… (More on Weetabix)