Chanel S.A., commonly known as Chanel, 's a Parisian fashion house founded by the late couturier Coco Chanel. Specializing in luxury goods (haute couture, ready-to-wear, handbags, perfumery, and cosmetics among others), the Chanel label has become one of the most recognized names in luxury and haute couture fashion industry.. History The Coco Chanel era Gabrielle "Coco" Chanel heralded new designs and revolutionized the fashion industry by going "back to basics", incorporating elegance, class,… (More on Chanel)